The principles of ease and effortlessness

Develop ways to make your customer interactions both easy and effective.


  • A 100-minute learning journey
  • Live and interactive
  • Available on multiple platforms
  • Ideal for 4-12 participants
  • PDF playbook included
  • Evidence-based training for stellar learning outcomes

Make the interaction hard, and your customers will churn.

We live in a world where people are time-poor. So, efficiency and ease are vital parts of any thriving organization.

This workshop will bring to life the 8 Principles of ease and effortlessness customer experience using specific examples that will resonate with both customer and non-customer facing teams.

You’ll learn how to:

  • Focus on making every customer interaction feel easy
  • Create more efficient interactions
  • Identify opportunities to provide a more effortless customer experience
  • Apply the 8 Principles of Ease and Effortlessness in your role
  • Content based on Matthew Dixon’s book “The Effortless Experience”

Download Our Workshop List Now

“Great level of engagement. The workshops had my full attention for more than 1 hour with no breaks. This is a great achievement!”
Xènia Sitjà - Communications & Community Outreach Officer at ELIXIR

Case Studies


Training Material Conversion

This Multi-national Distribution Group Already Had High-quality Training Materials For The Development Of Their Senior Staff, But These Were Optimized For Face-to-face Sessions.